Can You Deal with your Alexa Rank?

photo of a colorful arrow signThis post is dedicated all the hardworking bloggers out there who write epic sh*t, struggle to get noticed, post comments on other blogs, and try to climb up the pile.

If you write the usual crap that you copied from somewhere else and know SEO tricks to rank a site high using a focused set of keywords, well my hat is off to you, too.  

But this is for the good blog writers out there.  I know you are out there because I’ve seen your sites and know you are good.

Are you ready to be depressed?  Go to Alexa ranking and sign up.   

You will be presented with some discouraging statistics.  But I encourage you to do it.

Why?  Alexa does not lie.  Alexa will let you know where you stand.  Alexa will tell you the top sites of the world and how you measure up.  And you will gain some interesting information about your demographics – what ages are tuning in to your site? What are the top queries for your site?  What’s hot and getting hotter?  What’s cooling off?

You know that mirror that the wicked queen in Snow White had?  Who’s the fairest in the land?  Well, Alexa is not that feel-good mirror. The Alexa mirror will not blow sunshine up your skirt.  

But Alexa may show you some of your nicest features. That may surprise you and guide you to capitalize on your strengths. Just don’t think about the pile of blogs with better Alexa ranks than yours.

Then if you want to know other valuable stats about your site check out this article on Blog Grader and other measurement tools that show you how the world sees your site.  Are your photos slowing down your loading speed?  Is your site set up for social media?  Get any one of these major things wrong and you can be Ernest Hemingway and still your readers will never find you.  Get them all right, you may have half a chance!

I hope you you will keep going, writing epic, commenting on other blogs, getting your site seasoned with age, and climbing.

Leave a comment just to show you haven’t given up, blogger!

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9 Responses to Can You Deal with your Alexa Rank?

  1. Sandra says:

    There are contrast versions whether to follow or not to follow Alexa rankings….But seeing Alexa rankings I feel like it’s ok…I got something….If my rank goes down then I think…Alexa is waste
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  2. I knew the Amazon has tributaries but didn’t know Alexa was one of them. :) Alexa seems to go up with a steady flow of traffic and age. Think you are right – visitors with the Alexa toolbar count toward rank.
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  3. somyatrans says:

    Hi,
    Thanks for Useful information about Alexa.
    How can you enhance your Alexa rank? Alexa is a contributory of Amazon.com. It is a ranking method based on the level of traffic a website receives from people with the Alexa toolbar installed.

  4. Sandy says:

    The Alexa tool bar lets me see the rank of every page. I think this is a good idea. It will help a lot for me. Thank you.

  5. Steve says:

    I discourage reading “too much” into Alexa. (and i actually have a halfway decent Alexa score)

    On one hand there is no better comparative way to see how website A and website B compare traffic-wise. So Alexa ranking certainly has value and everythignyou say is true.

    ON the other hand I wouldn’t live and die over gaining or dropping a few thousand, because Alexa ranking is a little riggable.

    Alexa ranks mainly by counting people with the toolbar as visits. I have the toolbar, so this counts as one Alexa visit. But if 999 other people visit, it still only shows 1 visit.
    Many website owners install it, so if your blog attracts other website owners…you will do better with alexa, and the numbers will be honest. However, the site is on underwater basket weaving, the validity of the numbers are always a little suspect.

    Much better to get a Real idea of your numbers from Google analytics. (but still get the Alexa toolbar because it is, after all, also social proof.)
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    • Did not know these details of how Alexa counts visits. Extremely interesting, Steve. So attracting Alexa users like you (and now me) can change a site’s rank, while attracting non-Alexa users, won’t change it. Hmmm. I’m thinking Alexa is a good indicator of this slippery concept of “web authority.”
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  6. Raj says:

    there are few things which do influence Alexa ranking and having them inbox will definitely help u up in growing your Alexa rank,,,,

  7. Christine Senter says:

    I like the way you put this. No BS, no smoke and mirrors (well, maybe a mirror–but nothing that’s gonna blow sunshine up my skirt), no beating around the bush. Nice.
    I’ll be honest in that I’ve never checked any of my sites on Alexa because I know what I’m going to find and it won’t be pretty. However, I’ve never thought of the idea of finding out where my strong points lay when checking Alexa. I have checked Blog Grader once, but it’s been some time ago.
    Maybe it’s time I faced the music and found out just what the world thinks of me, but not sure I’m ready for that.
    :)

    • Christine, it only stings for a second and then it’s more of a dull throb. :) As I was tooling around I noticed that Alexa was like a judge at the Olympics – you an say “Well, that’s just an opinion” but it’s an opinion that makes gold, silver, bronze (and lead) medals. Blog Grader tells you stuff that helps, Alexa tells you if it’s been working! The Alexa tool bar lets me see the rank of every page I visit, and whether I’m commenting on a superstar blog or just a smart site that I like. Pretty wild how our grades are posted on a billboard! :)
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